Good location, clean, simple hotel
We stayed (4 adults) in this hotel 4 nights in November We arrived before check-in time (around 1:30) and our room was ready, we did not have to wait until 4:00 pm, their actual check in time. The room was spacious. It had a small kitchenette that included a microwave, small fridge and sink. The bathroom was small but it was clean and well maintained. We were on the third floor and although our room did not have a view it was quiet, we didn't hear any street noises. The beds were comfortable. 
My only inconvenience was that the heat was very high, and we couldn't control it in our room, and we had to turn on the air conditioner which was a little noisy. Also, we could hear some noise coming from the upstairs room. 
The concierge was very helpful and answered all our questions. The front desk staff was also very helpful. 
The location was great! It was only a 5-7 minute walk to the Times Square area and Broadway. We were prepared to walk and although a little farther away, we went to Bryant Park, Central Park, Radio City Music Hall. Just in the corner were two small deli and markets, Z Deli and Green Emporium, and we were able to buy some food at a very reasonable price.