It's what you make of it.........
I recently stayed at the Milford Plaza Hotel this past weekend (October 25-October 28). The hotel has its ups and downs, but ultimately leaves quite a bit to be desired. First off, the location is AMAZING, if this is your first time in NYC, you'll love the location as it's right in the heart of Times Square and Broadway. The hotel is located on 8th Ave, between 44th and 45th Street; prime location, with all the subway lines only 2 blocks away, and Hell's Kitchen one block North. Next, the hotel itself. When I think of a hotel, I imagine the lobby as the heart of the facility and expect it to set the tone of what I can expect in the rooms. Well, I'll be honest, if this lobby is the heart off the hotel, then it's on life support. It's small, crammed, crowded, and check in took quite a while. The exposed "business center" sits to the right of the already crowded space and charges for internet access. In all fairness, the hotel is currently undergoing renovations and is under construction, but still. Then there are the elevators, they're small, crammed, and I was honestly concerned a few times that I would not make it to my floor due to the elevator giving out. Once I got off the elevator, the hallways are dark, with limited lighting (but I think this is the decor they're going for). It was easy to find my room once I was off the elevator. Now the room.....the decor is pretty amazing, nice, modern, and chic. The room is tight, but it's New York City, all of the rooms are pretty small there. The room looked pretty similar to the pictures posted online by the hotel. While the attention to decor is nothing short of amazing, the attention to detail is lacking. There was chipped paint all over the room, exposed and peeling caulk from the tiling, the ceiling to the bathroom had water damage and the bathroom and hotel room door often jammed. Though the carpet in the room is a dark grayish/black color, it was visibly dirty, and the white linen appeared dingy (though this could be due to the lighting in the room). The shades allowed you to make the room completely black if desired after a rough nite on the town. I will say that I never saw any rodents of any kind or any droppings, so that's good, because as I stated from my impression of the lobby, that's what I expected to see. The bed was comfortable, the TV was large, the rooms are pretty quiet once you're in your room, but walking down the halls your can hear people in their rooms if they're loud. The crowd of the hotel appeared mixed: families, singles, couples, college students, international travelers, etc. All in all I think the hotel has the potential to be a decent hotel in NYC once renovations are complete, provided they pay attention the cleanliness details. I would recommend this hotel if you don't need a lot of amenities in your hotel, primarily want a place to sleep or relax in bed all day, are single, trying to do NYC on a budget, want to be close to the tourist places, or if you're just trying to plan a quick getaway for the weekend. I'd say that the hotel doesn't have a particular demographic that they're catering to, so much as they just want bodies to fill the beds. Long story short, if you're on a budget, book this one as I was able to get the room for $199/night while other hotels in this radius start in the $300s/night. Would I stay here again? Sure, it's not my top choice, but it's not completely off the list either.
P.S. 
Since I was traveling solo I didn't bring my camera, so I don't have any pics to post as I did in previous reviews. Sorry about that.