Great Hotel - But I question the integrity of their policies
Having recently spent five days in NYC, I opted to stay at the Trump Soho, having read some very good reviews. I booked online direct with the hotel and immediately after received an email offering a E standby upgrade, which stated that if an upgraded room is available at check in you pay a reduced price per night; in my case a Deluxe was $29, a superior one bed suite $49, and a deluxe one bed suite $69. If an upgrade is not offer you simply stick with your original choice.
Having arrived at the hotel after a journey from London via Paris to NYC, I was tired and simply wanted to check in, and at the front desk I was told that an upgrade was available, but it was $119, I queried this at the time as I I did not have my email to hand, but went with it.
A few days into my stay I checked the email and it stated quite clearly that if an upgrade is assigned at checkin it would be at the E Upgrade rate, so I decided to question the front desk as to why they were charging $119, I stood and listened for several minutes as to how these upgrades are determined at the time of booking and not check in despite it clearly stating that on my mail. By this point I was bored - so I explained to the desk clerk that I was not happy and that she should refer my query to the manager, which she said she would do and would leave a message on my phone. 
Well having got back that evening there was no message, I checked out two days later and could not be bothered to argue as it is not a point of the money but simply a question as to the integrity of their offers and communication - quite frankly I do not expect the Trump brand to behave in this manner, and if I am told that I will receive a message I expect to do so.
That said, the room was very nice, although the in room controls are not that intuitive.
The maid service was excellent, and the doormen are brilliant always happy, polite and keen to assist.
Worth the stay but just watch out.